Occasional, evergreen guides on SEO, AEO, and getting real output from AI tools. The same methods I use in client work, written so your team can run them. Free, no signup.
Research / AI models
Anthropic said to run Fable 5.1 at low effort. I checked whether it should replace Opus 5 as the model that does the work on a Claude Max plan: 101 agents, 22 sources, every claim through three adversarial votes. Short answer: no, and the reason is a usage cap, not intelligence.
Guide / Link strategy
And when does it become link trading? What Google actually prohibits, the data on how normal reciprocal links are, the one-way rule, and the four-question test. Short, visual, with the sources linked.
Guide / AI workflow
How to move from chatting with Claude to co-working with it on real deliverables: start the project, research first by audience, put a source behind every claim, distrust the numbers, and run the loop.